/* technical search · product delivery · Kyiv */
typedef struct specialist ivan_arkhipov {

SEO, ASO, LLM discovery and product delivery across complex digital products.

Technical search specialist with 12+ years in organic growth, combining hands-on SEO and ASO with LLM search optimization, roadmap ownership, cross-functional delivery, UAT and post-release analysis.

experience
12+ years organic growth · 7+ years ASO · product and project delivery
products
web, mobile, SaaS, SPA, multilingual and AI-search ecosystems
formats
web profile · ATS-friendly DOCX
} profile;
// reverse-chronological work history

career_timeline

Independent development

Career transition · Kyiv

Planned career break focused on relocation, LLM-mediated search, technical product work, Embedded C and foundational electronics.

1inch Labs

Lead SEO Engineer / Core ASO Manager

Owned global DeFi SEO and ASO roadmaps, new site sections, content architecture and technical delivery. Coordinated product, engineering, content and marketing; increased organic non-brand traffic by 114%.

WiFi Map

SEO Consultant · Platform Migration

Led requirements, launch readiness and post-release monitoring for a 1M+ page framework migration; monthly organic traffic grew from 100K to 400K+.

Cindicator

Lead SEO Engineer / ASO Manager

Managed SEO and ASO priorities for a fintech and AI product, turning audits, market research and performance data into a measurable improvement backlog.

Loot4Pay

Chief Marketing Officer

Directed growth strategy for a marketplace, led a small team and owned positioning, competitive analysis and performance priorities.

Self-employed

SEO Team Lead / Consultant

Managed client projects end to end, built a small SEO team and translated business goals into technical, content and acquisition plans.

RealWeb Digital Agency

SEO / ASO Specialist

Delivered technical audits, app-store optimization and implementation guidance across a diverse client portfolio.

Retail Online

SEO Specialist

Worked with development, content and product teams on e-commerce improvements and technical issue resolution.

Self-employed

SEO & Systems Administration

Provided SEO, technical audits, basic server and network support, client communication and issue resolution.

// core capabilities

strengths

01

full-cycle growth

SEO and ASO strategies that connect roadmap thinking with hands-on execution, QA and measurement.

02

technical + product

Optimization for products that need more than isolated keyword work: architecture, templates, crawlability and user intent.

03

international systems

Multilingual SEO built around scalable structure, localization logic and consistent product language.

04

complex domains

Strong fit where trust, technical depth, clarity and scale matter at the same time.

05

LLM and AI discovery

Search systems designed for both traditional results and AI-mediated discovery, with clear entities, evidence and retrieval-ready information.

06

product and project delivery

Roadmaps, backlogs, requirements, cross-functional coordination, UAT and release analysis connected to measurable product outcomes.

// hands-on project and delivery experience

project_management

01

planning and decomposition

Owned roadmaps and backlogs, translated business and research objectives into epics, implementation tasks, requirements and acceptance criteria, and prioritized work against impact and constraints.

02

cross-functional coordination

Coordinated teams of 2–5 and aligned engineering, product, content, data, marketing, SEO and support stakeholders across web and mobile initiatives.

03

quality and releases

Led work from discovery through delivery, UAT and launch validation, then monitored KPIs and production behavior to prioritize follow-up improvements.

04

risk and delivery operations

Managed dependencies, resource limits and delivery blockers, including launch readiness for a 1M+ page platform migration and response to domain and DevOps-related incidents. Tools include Jira, Confluence, Notion and Trello.

// domain and method vocabulary

stack

crypto cybersecurity fintech healthcare e-commerce technical-seo aso content-strategy information-architecture saas-spa multilingual-seo systems-thinking llm-search geo entity-optimization structured-data project-management roadmaps-backlogs uat-release-validation
// end of cv.c